Your
Major Event Service Provider
MEG focuses on three areas of major event service: consulting, event delivery and partnerships. Each department provides tailored solutions individually or can work together as a fully integrated service across all three areas of expertise.
MEG Consulting uses our major event expertise and in-depth knowledge of global rights holder expectations to provide guidance and support throughout the major event journey.
With an integrated plan throughout your event lifecycle, MEG Consulting helps you build the basis of a successful major event from the initial feasibility plan to the post-event review.
1. The Full Event Life Cycle
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Feasibility study
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Public sector funding
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Bid project management and bid book development
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Transition plan
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Workforce plan
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Leverage and legacy plan
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Pre-event and operational planning services
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Budget development
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Economic impact and post event review
2. Major Event / Destination Strategic Reviews
· Major event prospecting and investment strategies
· Major event strategic reviews
· Major event investment criteria assessment
3. Event Reviews
Consulting on existing events to look at improving the event experience, provide improved operational delivery, generate greater financial results and marketing strategies.
4. Event Design and Product Development
We are a creative event design agency with significant history in designing major events that will meet your key brand pillars and target audience. Let us design an event for you.
FIFA Womens World Cup 2023™
MEG completed the Government Feasibility Plan and project managed the successful bid to win the co-hosting of the record-breaking FIFA Women’s World Cup 2023™
MEG Live is your optimum major event design and delivery partner.
With a network of event experts who have worked on major events around the globe, MEG LIVE provides comprehensive end-to-end event execution with a range of specialised services within your existing event structure, and tailored experiential events.
Whether it's designing and selling new international sports events, creating cultural arts festivals, or delivering experiential events that connect fans with brands, we are your ultimate partner in designing, commercialising, and delivering epic events.
Full ‘End to End’ Major Event Delivery
MEG LIVE provides end-to-end event delivery services and tailors our workforce to meet the skills needed for the specific event. We understand scalability and have a proven track record of delivering fantastic major events within budget.
Specialised Major Event Delivery
Our diverse range of trusted and proven international experts in major event delivery allows us to offer customised solutions that meet your specific needs.
Whether it’s providing the full operational services for your event, delivering programmes, leading operations, managing your workforce, planning and executing the marketing strategy, or driving and managing commercial procurement, our team can help.
Experiential /Brand Event Design
MEG LIVE is a creative event design agency. We design experiential campaigns to connect audiences with the brands they love. We provide data driven content and experiential activations that deliver compelling results.
World Surf League Challenger Series
MEG provided the full event delivery, liaising closely with Word Surf League as the global rights holder to ensure the event would meet all host requirements.
MEG Partnerships develop result-driven commercial strategies and new revenue models to capitalise on market opportunities.
We provide marketing campaign management and integrated ticketing strategies, using their dedicated team of marketing experts.
Our team develops unique, targeted partnership programmes for our clients that deliver results.
Formerly known as Strategic Sports, we’ve spent 25 years in the commercial, event marketing, experiential and partnership management sector.
Event Marketing – Campaign Management
We provide complete integrated marketing campaign management that delivers results.
Partnership Programmes
MEG works closely with commercial partners to develop successful integrated partnership programmes that deeply connects brands with fans.
Commercial Strategy
We develop intelligence driven commercial strategies and new revenue models to capitalize on market opportunities. We focus on value creation by structuring rights and enhancing assets to maximise audience growth and sponsorship preference.
Rights Sales
MEG Partnerships generate sponsorship and broadcast revenue through proprietary sales processes leveraging the unique emotions and features of the event. MEG Partnerships will use dedicated resource and market data. We demonstrate sponsorship returns through media value, audience impact and brand uplift.
